| CHARACTER DUBAI is a unique fair catering to characters, film, TV, entertainment, Animation, Brand Licensing, Content Acquisition, Logos of sports clubs and events, logos, music, art, design and personalities licensing industry. |
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| Animation |
| In the Middle East, the entertainment and leisure industry is growing very fast creating a vibrant market for the animation industry. Dubai Studio City unveiled the master plan for its film and broadcast cluster. The Arab population in MENA amounts to around 300 million people living in 22 Arab countries where 37% of the population is under 14 years old bringing the number of Arab pre-teens to around 110 million. There are more than 100 satellite channels covering the Middle East. |
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| Character/Property Licensing |
- Popular and new fictional characters
- Intellectual Property
- Entertainment Licensing
- Sketches / Illustrations
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| Brand Licensing |
- Brand owners
- Sports brands
- Fashion brands
- Toy brands
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Content Acquisition
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| Your destination to the biggest content market in the Middle East. Audiovisual & Digital content for TV, mobile, internet and advertising to generate revenue & for building brands. |
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| Arts, Artists, Design & Image Licensing |
| Include fine arts, graphic designs, artist’s representation and images. Showcase original artworks, cutting edge designs and renowned photographic images available for licensing. |
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| Publishing (Comics, Magazine & Books) and Comics Design |
| Include publishing companies, comic authors & artists, illustrators, critics, distributors, retailers, collectors and dealers. |
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| Why Exhibit at Character Dubai? |
- Exploit the vast growing licensing industry in the Middle East.
- Promote your brands, properties & films to consumers, retailers, wholesalers and distributors in the Middle East and worldwide.
- Around 41 million multichannel television homes are projected to exist in the Middle East and North Africa by the end of 2010, according to the Arab States Broadcasting Union.
- Over 25% of the UAE population is under 14 years of age and 71% is between 15 – 64 years of age. Almost at the same rate are the other Middle Eastern countries.
- To present companies with innovative characters & licensing items to regional and global buyers, manufacturers and agencies.
- Present Branding ideas to companies for their corporate / brands / products.
- Meet over 10,000 trade and public visitors in the Middle East, North African Region, and Indian Sub-continent.
Actively participate in the booming retail sector, with the Regional industry forecast said to reach US $ 500 billion by 2010.
- Exposures to thousands of licensees, retailers, distributors and promotional partners who can help you extend the character and property you represent.
- Opportunity for Exclusive Product Development on your property.
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| What Character Dubai Offers to Exhibitors? |
- Invited delegations and visitors from Middle East country.
- New contacts and the development of existing connections.
- Generate joint venture opportunities, co-production, on-site sales and meet new trading partners.
- Networking opportunities with decision makers, merchandisers, retailers, buyers and TV networks in the Middle East & North Africa.
- Access to rapidly developing, and new & emerging regional markets.
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| Added Values |
| Seminar Program - get insights on trends, issues & opportunities in the industry |
| Buyer Lounge - A special area exclusively for exhibitors to have one-on-one meeting with potential clients. |
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| Comments from Participants |
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It was great to be at Character Dubai 2010 as a visitor for Warner Bros, we are seeing the opportunities that licensing is growing and maturing in the MENA region and the Character show just underlined that with a quality summit and quality exhibitors/visitors.
I will definitely be back again in 2011!
Abdel Boazzati
Senior Manager - Agents and Engineering Markets EMEA
Warner Bros Consumer Products
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The Brand Licensing Fair is fast becoming on ecosystem for harnessing the region's constructive imagination and magnifying its rich topestry of history and culture
Ghassan S. Ayoubi
Executive Director
Rubicon Group |
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| Visitors Business Categories |
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| Social Activity |
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| The Gala Dinner was held on the evening of November 29, 2010 at the Al Murooj Rotana Hotel. Highlight of the evening included a "Thank you speech" given by Mr. Abdul Salam Al Madani, President of INDEX Holding to all guests attending. He also applauded all the contributors for the support and efforts exerted in reaching the greatest success in Character Dubai 2010! |
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